I build websites and run marketing for local service businesses the kind of companies that send a tech out in a truck. Pool guys, leak detection crews, plumbers, equipment manufacturers.

I handle the technical side (Astro, Sanity, Webflow, custom apps) and the marketing side (local SEO, Google Ads, Meta, CRM and automation). Most agencies do one or the other, which is part of why I do both.

I'm also CTO at LeakTronics, a leak detection equipment company, so I spend real time on the operator side of the businesses I help market. That probably shapes the way I work more than anything else.